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NGOs: Community Engagement and Event Coordination via SMS

Reach beneficiaries, coordinate volunteers, promote events, and share impact updates — all through reliable SMS.

4 min read

For NGOs working in communities with limited internet access, SMS is the most reliable communication channel. Reach 100% of your beneficiaries, not just those with smartphones.

NGO Use Cases

Event Coordination (Campaign)

Create a campaign for each event, targeting the relevant group.

{first_name}, join us for a free health screening on {event_date} at {venue}. Bring your ID. {org_name}

Volunteer Coordination (Recurring)

Set up a weekly recurring campaign for shift reminders.

Hi {first_name}, reminder: your volunteer shift is on {shift_date} from {shift_time}. Location: {venue}. Thank you! {org_name}

Impact Updates (Monthly Recurring)

Share progress with donors via a monthly recurring campaign.

Thank you for supporting {org_name}! This month we reached {beneficiaries_count} families. Your support makes a difference!

Getting Started for NGOs

  1. Import beneficiary contacts via CSV with fields like region, program
  2. Create groups by region, program, or role (beneficiary, volunteer, donor)
  3. Set global variables for {org_name} and {hotline} in Organisation Settings → Custom Settings
  4. Create campaigns or recurring campaigns targeting the appropriate groups
Budget tip: SMS credits are affordable. A single campaign to 500 beneficiaries costs just 500 credits. Use the Campaign Planner to budget your communication spend.

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